Extreme Outfitters opened its doors just outside the main gates of Camp Lejeune North Carolina in 2001 as a hybrid store offering cutting-edge tactical gear and high-performance outdoor equipment.
website design and management of an e-commerce out-door equipment store
UX Design with Audience Targetting
We were tasked with redesigning an under-performing website to increase its potential for expansion. To accomplish this objective, we conducted extensive market and competitor research. Our redesign centered on creating a mobile-friendly user experience, which resulted in a substantial increase in audience size. We developed comprehensive digital assets which included email campaigns and template designs, to further improve performance.
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